Intercom + Bruin

Source

Ingest Intercom data into your warehouse with incremental loading, quality checks, and full lineage. Defined in YAML, version-controlled in Git.

For business teams

What you get

Support data meets revenue data
Join Intercom tickets with billing and product usage. Build customer health scores that predict churn before it happens.
SLA monitoring, automated
Intercom response times and resolution metrics are quality-checked on every sync. Know when SLAs are at risk before customers escalate.
Support ROI in business terms
Connect Intercom agent performance to revenue outcomes. Show leadership the business impact of support quality.
No more ticket export Fridays
Intercom data syncs automatically. Reports are fresh every morning without manual pulls.

For data & engineering teams

How it works

Incremental ticket sync
Only sync new and updated Intercom tickets. No full reloads, even for high-volume support queues.
YAML-defined, Git-versioned
Your Intercom pipeline is a YAML file. Review in PRs, deploy with CI/CD, roll back with git revert.
SLA validation in SQL
Custom quality checks validate response times and resolution SLAs. Pipeline alerts when thresholds are breached.
Cross-source customer view
Join Intercom tickets with CRM and billing data in SQL transforms. Bruin resolves dependencies automatically.

Before you start

Intercom Access Token

Appropriate API permissions

Step 1

Add your Intercom connection

Connect using Intercom Access Token. Add this to your Bruin environment file — credentials are stored securely and referenced by name in your pipeline YAML.

Parameters

access_tokenIntercom Access Token
regionIntercom region (us, eu, au) - defaults to us

connections:
  intercom:
    type: intercom
    uri: "intercom://?access_token=<access_token>&region=<region>"

Step 2

Create your pipeline

Define a YAML asset that tells Bruin what to pull from Intercom and where to land it. This file lives in your Git repo — reviewable, version-controlled, and deployable with CI/CD.

Available tables

contactscompaniesconversationsticketsarticlestagssegments

name: raw.intercom_contacts
type: ingestr

parameters:
  source_connection: intercom
  source_table: 'contacts'
  destination: bigquery

Step 3

Add quality checks

Add column-level and custom SQL checks to your Intercom data. If a check fails, the pipeline stops — bad data never reaches downstream models or dashboards.

Validate ticket statuses against accepted values

Catch open tickets with no assignee

Ensure ticket IDs are unique — no duplicates

columns:
  - name: ticket_id
    checks:
      - name: not_null
      - name: unique
  - name: status
    checks:
      - name: accepted_values
        value: ['open', 'pending', 'resolved', 'closed']

custom_checks:
  - name: no tickets missing assignee
    query: |
      SELECT COUNT(*) = 0
      FROM raw.intercom_contacts
      WHERE status = 'open' AND assignee_id IS NULL

Step 4

Run it

One command. Bruin connects to Intercom, pulls data incrementally, runs your quality checks, and lands clean data in your warehouse. If a check fails, the pipeline stops — bad data never reaches downstream.

Backfill historical data with --start-date

Schedule with cron or trigger from CI/CD

Full lineage from Intercom to your dashboards

$ bruin run .

Running pipeline...

  intercom_contacts
    ✓ Fetched 2,847 new records
    ✓ Quality: campaign_id not_null     PASSED
    ✓ Quality: spend not_null           PASSED
    ✓ Quality: no negative ad spend     PASSED
    ✓ Loaded into bigquery

  Completed in 12s

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Ready to connect Intercom?

Start for free, or book a demo to see how Bruin handles ingestion, quality, lineage, and scheduling for your entire data stack.

Book a demo Read the docs