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Automotive data shouldn't live in the DMS

One vehicle.

Data in DMS, CRM, and accounting.

One inventory question.

Manual lot count and spreadsheets.

One customer.

Service history scattered across systems.

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Sarah Chen
Sarah Chen9:15 AM
@Bruin What's our gross profit per unit by model this month?
Bruin
BruinAPP9:16 AM
Gross Profit Per Unit by Model
From DMS + Accounting:
ModelUnits SoldAvg GrossTotal GP
Sedan X48$2,840$136k
SUV Pro32$4,200$134k
Truck Max28$3,600$101k
EV Sport18$1,200$22k
View the SQL queries used for this analysis
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Revenue, margins, store performance

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Penetration, PVR, compliance

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Lead sources, CPA, digital spend

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