What percentage of recommendation-driven purchases come from a different category than the product the customer was viewing, and is cross-category discovery above 25%?
Measure how effectively recommendations expose customers to products outside their initial browsing category to drive broader basket composition.
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Bruin AI Data Analyst
What percentage of recommendation-driven purchases come from a different category than the product the customer was viewing, and is cross-category discovery above 25%?
Bruin connects to your Search & Personalization, E-commerce Platform, Analytics and runs the analysis automatically.
It tracks Cross-category purchase rate from recs, category diversity score, AOV for cross-category and delivers the answer in seconds, in Slack, Discord, Teams, Google Chat, WhatsApp, Telegram, email, or your browser.
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