Mobile Gaming Use Cases/Ads MonetizationAds Monetization Manager

Which ad network positions in our waterfall are generating fill rates below 60% and causing revenue leakage above $500/day?

Identify underperforming waterfall positions by network and placement type to restructure bid floors and partner priority

Metrics & KPIs

Fill rate %eCPMrevenue per impressionwaterfall pass-through rate

Required Data

Ad impression logsfill rate by networkeCPM by positiondaily revenue by network

Data Sources

Ad Monetization SDKMonetization

Works with tools like

ironSourceAppLovin MAXAdMobUnity AdsChartboostRevenueCatStripeGoogle Play ConsoleApp Store Connect

How Bruin answers this

Bruin

Bruin AI Data Analyst

Which ad network positions in our waterfall are generating fill rates below 60% and causing revenue leakage above $500/day?

Bruin connects to your Ad Monetization SDK, Monetization and runs the analysis automatically.

It tracks Fill rate %, eCPM, revenue per impression and delivers the answer in seconds — in Slack, Discord, Teams, or your browser.

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350+ use cases across every team in your studio — from monetisation to LiveOps, product to engineering. One AI that speaks your data.

Ads Monetization ManagerC-LevelCRM / Lifecycle ManagerData ScientistEconomy DesignerEngineeringFinance / FP&AGame DesignerLiveOps ManagerPlayer Support / CommunityProduct ManagerQA EngineerUA Manager

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