AI data analyst for sales teams

Forecast call at 10, and you don't trust commit.

Ask Bruin in Slack. Know which deals are real.

Trusted by forward-thinking teams

Off your plate

What comes off your plate.

  1. Every Monday

    Color-code a Salesforce export.

    Pipeline review, prepped by 7:30.

  2. Before the forecast

    Grill every rep on commit.

    Every quiet deal, already flagged.

  3. End of quarter

    Compare exports to catch slipped deals.

    Every slip lands in Slack that day.

  4. Every QBR

    Build the territory deck by hand.

    Territory review, ready as a PDF.

A week with Bruin

Answers you didn't have to ask for.

  1. 07:30Mon · 07:30

    The pipeline review, prepped

    #sales-leadership

    Bruin APP

    Coverage is 2.6x for next quarter, short of 3x.

    • Open pipeline$6.24M
    • Enterprise3.4x
    • Mid-market1.9x
  2. 16:05Wed · 16:05

    The CRO asks about win rate

    DM

    Bruin APP

    Win rate: 24%, down from 29%. Single-threading is why.

  3. 06:00Thu · 06:00

    Overnight, it noticed

    #wholesale

    Bruin APP

    Fernhill Market is 18 days past its usual reorder.

    Tagged the account manager

Where you already work

Ask in Slack. Or wherever you work.

  • Slack
  • Microsoft Teams
  • Google Chat
  • Discord

Example prompts: where do we land this quarter? which commit deals have gone quiet? what slipped out of Q3 this week? which reps are under 3x coverage? what is mid-market win rate this quarter?

From a customer

“I loved the answers from Bruin AI data analyst, it's exactly the type of contribution I hope to have from it. It got straight to the point.”

Fabio DellerbaFabio DellerbaFounder & COO, Digitalmoka

Frequently asked

Questions from sales teams.

How do I know Bruin’s pipeline and win rate numbers are right?

Every answer shows the query and the sources behind it. Pipeline, coverage and win rate each have one definition, tested on every run, so the CRO and the reps see the same figure.

Which sales tools does Bruin connect to?

CRMs (Salesforce, HubSpot, Pipedrive, Attio, Close), call and engagement tools (Gong, Outreach, Salesloft, Apollo) and billing (Stripe, Chargebee), plus thousands more through APIs.

Does Bruin change deals or records in our CRM?

No. Bruin reads your CRM and never changes deals, stages or forecast categories. It flags what needs attention and tags the owner in Slack.

Can Bruin prep our weekly pipeline review?

Yes. Schedule it for Monday morning: coverage by segment, what moved, what slipped and which commit deals have gone quiet, posted in Slack before the meeting.

Can Bruin help us call the sales forecast?

Yes. Ask where you land this quarter and Bruin breaks it down by commit, best case and pipeline, flagging deals with no recent activity. Every number traces back to the deals behind it.

Can Bruin alert a rep when an account needs attention?

Yes. Set the rule, such as a commit deal with no activity for 14 days or a customer past its usual reorder date, and Bruin tags the owner in Slack.

Can Bruin build the QBR or territory report?

Yes. Ask for it or schedule it as a PDF before each QBR, with bookings, pipeline and win rate by territory, and every figure tied to its source.

Can our reps use Bruin in Microsoft Teams, not just Slack?

Yes. Bruin answers in Slack, Microsoft Teams, Google Chat, WhatsApp, Discord, Telegram, email or the browser. Reps ask in plain words, with no report builder to learn.

How is Bruin different from Salesforce or HubSpot reports?

CRM reports only see the CRM. Bruin joins it with calls, billing and product usage, and explains why a number moved instead of only showing that it did.

How is Bruin different from asking ChatGPT about our sales data?

A chat assistant only sees what you paste in. Bruin answers from your connected CRM, call and billing data, runs the query itself and shows its sources.

How much does Bruin cost, and is it per seat?

Bruin Cloud is free to start: $100 in credits and 50 AI tasks, no credit card. After that, compute is billed per second (about $2.50 an hour for SQL, $10 on a standard instance) and AI tasks cost $1 to $3 each, depending on complexity. Committed-use discounts lower the rate as usage grows. No seats.

Is our sales and CRM data safe with Bruin?

Bruin is SOC 2 Type 2 attested and ISO/IEC 27001:2022 certified. Your data stays in your warehouse and is never used to train AI models.

Walk into the forecast call sure of your number.

$100 in credits and 50 AI tasks. No credit card.

A demo walks through your own data.

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