Show me the ROI of each marketing event this year — total cost, leads generated, pipeline created, and deals closed — with a cost-per-lead comparison across events.
Evaluates event marketing investments by tracking the full funnel from leads generated to revenue closed for each event.
Metrics & KPIs
Required Data
Data Sources
Works with tools like
How Bruin builds this
Bruin AI Dashboards
Show me the ROI of each marketing event this year — total cost, leads generated, pipeline created, and deals closed — with a cost-per-lead comparison across events.
Bruin connects to your Marketing Platform, CRM, Finance System and builds the dashboard automatically.
It visualises Event ROI, cost per lead, leads generated and delivers a live, interactive dashboard in seconds, no SQL or configuration needed.
Related dashboards
Full-Funnel Marketing Conversion Rates
Build me a dashboard showing visitor to lead to MQL to SQL to opportunity to closed-won conversion rates — with month-over-month trends and benchmarks for each stage.
Marketing PerformancePaid Campaign ROAS by Channel
I need a weekly report showing return on ad spend for Google Ads, LinkedIn Ads, and Facebook Ads — with cost per MQL, cost per SQL, and cost per closed deal by channel.
Marketing PerformanceContent Marketing Performance Dashboard
Show me a dashboard tracking our top 50 blog posts by organic traffic — with conversion rate to email signup, MQL generation, and average time on page over the last 90 days.
Bruin AI Dashboards
Dashboard use cases across every team, from executive reporting to engineering velocity, marketing funnels to financial planning. Describe what you need, get a live dashboard in seconds.
Build this dashboard in seconds
Describe what you need in plain English. No SQL, no drag-and-drop, no waiting.