Dashboard Use Cases/Marketing PerformanceVP of Marketing

Show me all active landing page A/B tests — control vs variant conversion rates, traffic split, statistical significance, and estimated revenue impact — with auto-notifications when a winner is declared.

Centralizes landing page experiment results to accelerate decision-making and ensure tests reach significance before drawing conclusions.

Metrics & KPIs

Conversion rate by variantsignificance leveltraffic splitestimated revenue impactdays running

Required Data

A/B test configspage variantsconversion datatraffic splitssignificance calculations

Data Sources

Product AnalyticsMarketing Platform

Works with tools like

MixpanelAmplitudeHeapPendoPostHogHubSpotMarketoMailchimpActiveCampaignBrevo

How Bruin builds this

Bruin

Bruin AI Dashboards

Show me all active landing page A/B tests — control vs variant conversion rates, traffic split, statistical significance, and estimated revenue impact — with auto-notifications when a winner is declared.

Bruin connects to your Product Analytics, Marketing Platform and builds the dashboard automatically.

It visualises Conversion rate by variant, significance level, traffic split and delivers a live, interactive dashboard in seconds, no SQL or configuration needed.

Bruin AI Dashboards

Dashboard use cases across every team, from executive reporting to engineering velocity, marketing funnels to financial planning. Describe what you need, get a live dashboard in seconds.

Business AnalystCEO/FounderCFO/Finance DirectorCustomer Success ManagerData AnalystEngineering ManagerHR/People ManagerOperations ManagerProduct ManagerSupport ManagerVP of MarketingVP of Sales

Build this dashboard in seconds

Describe what you need in plain English. No SQL, no drag-and-drop, no waiting.