What percentage of new app installs result in a first purchase within 7 days, and at which funnel step (registration, browse, cart, checkout) is the largest drop-off?
Map the post-install conversion funnel to identify the biggest friction points preventing new app users from making their first purchase.
Metrics & KPIs
Required Data
Data Sources
Works with tools like
How Bruin answers this
Bruin AI Data Analyst
What percentage of new app installs result in a first purchase within 7 days, and at which funnel step (registration, browse, cart, checkout) is the largest drop-off?
Bruin connects to your Analytics, E-commerce Platform, CRM and runs the analysis automatically.
It tracks Install-to-purchase rate, step-by-step drop-off, time to first purchase and delivers the answer in seconds, in Slack, Discord, Teams, Google Chat, WhatsApp, Telegram, email, or your browser.
Related use cases
Low Add-to-Cart on High-Traffic Pages
Which product pages have add-to-cart rates below 2% despite receiving over 5,000 sessions last month?
Conversion & FunnelCheckout Shipping Step Drop-off
Are we losing more than 15% of checkout sessions at the shipping cost step compared to last quarter?
Conversion & FunnelMobile vs Desktop Checkout Conversion Gap
Is our mobile checkout conversion rate still more than 30% lower than desktop, and which specific step has the biggest drop-off on mobile?
Bruin for e-commerce
Use cases across every team in your e-commerce business, from conversion funnels to inventory, marketing to customer lifetime value. One AI that speaks your data.
Get this answer in seconds
Connect your data, ask the question, get the answer. No SQL needed.