E-commerce Use Cases/Conversion & FunnelDigital Marketing Specialist

What percentage of branded organic search visitors on the DTC site convert to purchase, and has the rate dropped below 8% signaling landing page issues?

Track the conversion funnel from branded organic search through to purchase on the DTC site to detect landing page or site experience degradation.

Metrics & KPIs

Branded search conversion ratelanding page bounce ratefunnel drop-off by stepsessions from branded search

Required Data

Branded search traffic datalanding page performanceconversion eventsfunnel step data

Data Sources

AnalyticsE-commerce Platform

Works with tools like

Google AnalyticsMixpanelAmplitudeHeapHotjarShopifyWooCommerceMagentoBigCommerceSalesforce Commerce Cloud

How Bruin answers this

Bruin

Bruin AI Data Analyst

What percentage of branded organic search visitors on the DTC site convert to purchase, and has the rate dropped below 8% signaling landing page issues?

Bruin connects to your Analytics, E-commerce Platform and runs the analysis automatically.

It tracks Branded search conversion rate, landing page bounce rate, funnel drop-off by step and delivers the answer in seconds, in Slack, Discord, Teams, Google Chat, WhatsApp, Telegram, email, or your browser.

Bruin for e-commerce

Use cases across every team in your e-commerce business, from conversion funnels to inventory, marketing to customer lifetime value. One AI that speaks your data.

C-Level/ExecutiveCategory ManagerCustomer Experience ManagerData AnalystDigital Marketing SpecialistE-commerce ManagerFinance ManagerGrowth ManagerMarketing ManagerMerchandiserOperations ManagerSupply Chain Manager

Get this answer in seconds

Connect your data, ask the question, get the answer. No SQL needed.