What percentage of dynamically generated prices end in psychological price points (.99, .95, .00), and do non-psychological prices show conversion rates more than 4% lower?
Ensure dynamic pricing algorithms account for psychological pricing principles and don't generate prices that look arbitrary to customers.
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What percentage of dynamically generated prices end in psychological price points (.99, .95, .00), and do non-psychological prices show conversion rates more than 4% lower?
Bruin connects to your E-commerce Platform, Analytics, Data Warehouse and runs the analysis automatically.
It tracks Psychological price point adherence, conversion by price ending, revenue impact and delivers the answer in seconds, in Slack, Discord, Teams, Google Chat, WhatsApp, Telegram, email, or your browser.
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