E-commerce Use Cases/Operations & FulfillmentOperations Manager

What percentage of transactions with a geo-IP location more than 500 miles from the billing address result in chargebacks above 8%?

Analyze the correlation between geographic mismatches and fraud to refine risk scoring rules.

Metrics & KPIs

Mismatch ratechargeback rate for mismatched ordersfalse positive rate

Required Data

Transaction geo-IP databilling addresseschargeback records

Data Sources

PaymentsAnalyticsE-commerce Platform

Works with tools like

StripePayPalKlarnaAfterpayAdyenGoogle AnalyticsMixpanelAmplitudeHeapHotjarShopifyWooCommerceMagentoBigCommerceSalesforce Commerce Cloud

How Bruin answers this

Bruin

Bruin AI Data Analyst

What percentage of transactions with a geo-IP location more than 500 miles from the billing address result in chargebacks above 8%?

Bruin connects to your Payments, Analytics, E-commerce Platform and runs the analysis automatically.

It tracks Mismatch rate, chargeback rate for mismatched orders, false positive rate and delivers the answer in seconds, in Slack, Discord, Teams, Google Chat, WhatsApp, Telegram, email, or your browser.

Bruin for e-commerce

Use cases across every team in your e-commerce business, from conversion funnels to inventory, marketing to customer lifetime value. One AI that speaks your data.

C-Level/ExecutiveCategory ManagerCustomer Experience ManagerData AnalystDigital Marketing SpecialistE-commerce ManagerFinance ManagerGrowth ManagerMarketing ManagerMerchandiserOperations ManagerSupply Chain Manager

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