E-commerce Use Cases/Conversion & FunnelDigital Marketing Specialist

Did the new PDP layout variant with larger product images and sticky add-to-cart button increase revenue per visitor by more than 8% with statistical significance?

Evaluate A/B test results on product page redesign to decide whether to ship the new variant site-wide.

Metrics & KPIs

Revenue per visitor upliftconversion rate changestatistical significancesample size

Required Data

A/B test variant assignmentsrevenue per visitorsample sizesstatistical tests

Data Sources

AnalyticsE-commerce Platform

Works with tools like

Google AnalyticsMixpanelAmplitudeHeapHotjarShopifyWooCommerceMagentoBigCommerceSalesforce Commerce Cloud

How Bruin answers this

Bruin

Bruin AI Data Analyst

Did the new PDP layout variant with larger product images and sticky add-to-cart button increase revenue per visitor by more than 8% with statistical significance?

Bruin connects to your Analytics, E-commerce Platform and runs the analysis automatically.

It tracks Revenue per visitor uplift, conversion rate change, statistical significance and delivers the answer in seconds, in Slack, Discord, Teams, Google Chat, WhatsApp, Telegram, email, or your browser.

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Use cases across every team in your e-commerce business, from conversion funnels to inventory, marketing to customer lifetime value. One AI that speaks your data.

C-Level/ExecutiveCategory ManagerCustomer Experience ManagerData AnalystDigital Marketing SpecialistE-commerce ManagerFinance ManagerGrowth ManagerMarketing ManagerMerchandiserOperations ManagerSupply Chain Manager

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