E-commerce Use Cases/Marketplace & ChannelsDigital Marketing Specialist

Which Amazon Sponsored Product campaigns have an ACoS above 30% while our target is 20%, and what is their contribution to total marketplace sales?

Identify marketplace advertising campaigns exceeding cost targets to optimize or pause underperforming ads.

Metrics & KPIs

ACoSattributed salesROASimpression shareclick-through rate

Required Data

Amazon ad spendattributed salescampaign dataACoS calculations

Data Sources

Ad PlatformE-commerce Platform

Works with tools like

Google AdsMeta AdsTikTok AdsPinterest AdsSnapchat AdsShopifyWooCommerceMagentoBigCommerceSalesforce Commerce Cloud

How Bruin answers this

Bruin

Bruin AI Data Analyst

Which Amazon Sponsored Product campaigns have an ACoS above 30% while our target is 20%, and what is their contribution to total marketplace sales?

Bruin connects to your Ad Platform, E-commerce Platform and runs the analysis automatically.

It tracks ACoS, attributed sales, ROAS and delivers the answer in seconds, in Slack, Discord, Teams, Google Chat, WhatsApp, Telegram, email, or your browser.

Bruin for e-commerce

Use cases across every team in your e-commerce business, from conversion funnels to inventory, marketing to customer lifetime value. One AI that speaks your data.

C-Level/ExecutiveCategory ManagerCustomer Experience ManagerData AnalystDigital Marketing SpecialistE-commerce ManagerFinance ManagerGrowth ManagerMarketing ManagerMerchandiserOperations ManagerSupply Chain Manager

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