Mobile Gaming Use Cases/MarketingUA Manager

Are Safari Smart Banners driving more than 5,000 App Clip invocations per week, and does the banner-to-trial-to-install funnel achieve an end-to-end conversion above 5%?

Attribute App Clip trials originating from Safari Smart Banners to measure the web-to-app conversion channel effectiveness

Metrics & KPIs

Banner invocation volumebanner-to-trial ratetrial-to-install rateend-to-end conversion

Required Data

Smart Banner impression dataApp Clip invocation eventsinstall attribution

Data Sources

MMPTelemetry

Works with tools like

AppsFlyerAdjustSingularBranchKochavaMixpanelAmplitudeGameAnalyticsFirebase AnalyticsdeltaDNA

How Bruin answers this

Bruin

Bruin AI Data Analyst

Are Safari Smart Banners driving more than 5,000 App Clip invocations per week, and does the banner-to-trial-to-install funnel achieve an end-to-end conversion above 5%?

Bruin connects to your MMP, Telemetry and runs the analysis automatically.

It tracks Banner invocation volume, banner-to-trial rate, trial-to-install rate and delivers the answer in seconds, in Slack, Discord, Teams, Google Chat, WhatsApp, Telegram, email, or your browser.

Bruin for mobile gaming

Use cases across every team in your studio, from monetisation to LiveOps, product to engineering. One AI that speaks your data.

Ads Monetization ManagerC-LevelCRM / Lifecycle ManagerData ScientistEconomy DesignerEngineeringFinance / FP&AGame DesignerLiveOps ManagerPlayer Support / CommunityProduct ManagerQA EngineerUA Manager

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