Are our newer cohorts showing LTV degradation versus 12 months ago, and is it a product quality issue or just worse UA traffic?
Detect LTV degradation trends across cohort vintages to identify whether product quality or acquisition mix is driving revenue changes
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Bruin AI Data Analyst
Are our newer cohorts showing LTV degradation versus 12 months ago, and is it a product quality issue or just worse UA traffic?
Bruin connects to your MMP, Data Warehouse, Monetization and runs the analysis automatically.
It tracks 90-day LTV by cohort vintage, LTV trend YoY, channel mix-adjusted LTV comparison and delivers the answer in seconds, in Slack, Discord, Teams, Google Chat, WhatsApp, Telegram, email, or your browser.
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