Mobile Gaming Use Cases/CRMCRM / Lifecycle Manager

Do cross-promoted players who receive a personalized welcome referencing their source title experience D7 retention above 25% compared to 18% for generic onboarding?

Test personalized onboarding for cross-promoted players to improve target title retention

Metrics & KPIs

D7 retention by onboarding typepersonalization lift %source title reference engagement

Required Data

Cross-promo player flagsonboarding variant dataD7 retentionwelcome message data

Data Sources

CRM PlatformTelemetryA/B Testing

Works with tools like

BrazeCleverTapOneSignalLeanplumAirshipMixpanelAmplitudeGameAnalyticsFirebase AnalyticsdeltaDNAOptimizelyFirebase Remote ConfigLaunchDarklySplit.io

How Bruin answers this

Bruin

Bruin AI Data Analyst

Do cross-promoted players who receive a personalized welcome referencing their source title experience D7 retention above 25% compared to 18% for generic onboarding?

Bruin connects to your CRM Platform, Telemetry, A/B Testing and runs the analysis automatically.

It tracks D7 retention by onboarding type, personalization lift %, source title reference engagement and delivers the answer in seconds, in Slack, Discord, Teams, Google Chat, WhatsApp, Telegram, email, or your browser.

Bruin for mobile gaming

Use cases across every team in your studio, from monetisation to LiveOps, product to engineering. One AI that speaks your data.

Ads Monetization ManagerC-LevelCRM / Lifecycle ManagerData ScientistEconomy DesignerEngineeringFinance / FP&AGame DesignerLiveOps ManagerPlayer Support / CommunityProduct ManagerQA EngineerUA Manager

Get this answer in seconds

Connect your data, ask the question, get the answer. No SQL needed.