Is the deferred deep link attribution matching accuracy above 90% for users who install after clicking a deep link, and does the match window of 24 hours capture more than 95% of conversions?
Audit the accuracy of deferred deep link attribution to ensure install-to-click matching reliably credits the correct campaign source
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Is the deferred deep link attribution matching accuracy above 90% for users who install after clicking a deep link, and does the match window of 24 hours capture more than 95% of conversions?
Bruin connects to your MMP, Data Warehouse and runs the analysis automatically.
It tracks Match accuracy rate, match window coverage, false attribution rate and delivers the answer in seconds, in Slack, Discord, Teams, Google Chat, WhatsApp, Telegram, email, or your browser.
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