Do players who watch 5+ rewarded videos per session have D1 retention at least 3 percentage points higher than non-ad-viewers, after controlling for engagement level?
Measure the causal impact of rewarded video engagement on short-term retention using propensity score matching to isolate the ad effect from engagement selection bias
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Bruin AI Data Analyst
Do players who watch 5+ rewarded videos per session have D1 retention at least 3 percentage points higher than non-ad-viewers, after controlling for engagement level?
Bruin connects to your Ad Monetization SDK, Telemetry, Data Warehouse and runs the analysis automatically.
It tracks D1 retention by RV engagement, ATE estimate, propensity score balance and delivers the answer in seconds, in Slack, Discord, Teams, Google Chat, WhatsApp, Telegram, email, or your browser.
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