Does bundling the battle pass with the premium subscription (at 10% discount vs separate purchase) increase subscription conversion by more than 15% without cannibalizing standalone battle pass sales by more than 20%?
Evaluate the impact of bundling the battle pass with subscription on both subscription conversion and standalone battle pass revenue
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Bruin AI Data Analyst
Does bundling the battle pass with the premium subscription (at 10% discount vs separate purchase) increase subscription conversion by more than 15% without cannibalizing standalone battle pass sales by more than 20%?
Bruin connects to your Monetization, A/B Testing, Data Warehouse and runs the analysis automatically.
It tracks Subscription CVR lift, battle pass cannibalization rate, bundle attach rate and delivers the answer in seconds, in Slack, Discord, Teams, Google Chat, WhatsApp, Telegram, email, or your browser.
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