Mobile Gaming Use Cases/MonetizationProduct Manager

Does the grid layout of the web shop generate 10%+ higher conversion than the list layout, and which product card design drives the highest add-to-cart rate?

A/B test web shop layout and product card designs to optimize the purchase conversion funnel for the direct-to-consumer channel

Metrics & KPIs

Conversion rate by layoutadd-to-cart rateAOVbounce ratetime on page

Required Data

A/B test variant assignmentspage viewsadd-to-cart eventspurchase eventslayout metadata

Data Sources

A/B TestingMonetizationData Warehouse

Works with tools like

OptimizelyFirebase Remote ConfigLaunchDarklySplit.ioRevenueCatStripeGoogle Play ConsoleApp Store ConnectSnowflakeBigQueryRedshiftDatabricksClickHouse

How Bruin answers this

Bruin

Bruin AI Data Analyst

Does the grid layout of the web shop generate 10%+ higher conversion than the list layout, and which product card design drives the highest add-to-cart rate?

Bruin connects to your A/B Testing, Monetization, Data Warehouse and runs the analysis automatically.

It tracks Conversion rate by layout, add-to-cart rate, AOV and delivers the answer in seconds, in Slack, Discord, Teams, Google Chat, WhatsApp, Telegram, email, or your browser.

Bruin for mobile gaming

Use cases across every team in your studio, from monetisation to LiveOps, product to engineering. One AI that speaks your data.

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