At what number of interstitial ads per session does D1 retention drop below 35% in our hypercasual titles, and is the threshold different for Tier 1 vs Tier 2 markets?
Determine the maximum interstitial ad frequency that balances revenue and retention by market tier
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Bruin AI Data Analyst
At what number of interstitial ads per session does D1 retention drop below 35% in our hypercasual titles, and is the threshold different for Tier 1 vs Tier 2 markets?
Bruin connects to your Ad Monetization SDK, Telemetry, Data Warehouse and runs the analysis automatically.
It tracks Interstitials per session, D1 retention by ad count, churn threshold by geo tier and delivers the answer in seconds, in Slack, Discord, Teams, Google Chat, WhatsApp, Telegram, email, or your browser.
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