An honest 2026 guide to data quality tools, from Great Expectations and Soda to Monte Carlo, Elementary, dbt tests, and Bruin. Which are open source, which catch freshness and completeness problems, which enforce data contracts, and which run inside the pipeline rather than beside it.
Kateryna Kozachenko
Marketing & Growth
TL;DR: The best data quality tools in 2026 split by where they run. For open-source validation as its own step, use Great Expectations or Soda Core. For checks that live in the transformation layer, use dbt tests or Bruin, which declares checks on the column inside the asset so they run on every pipeline run. For dbt-native monitoring, use Elementary. For managed observability across a large warehouse, use Monte Carlo or Anomalo. The real decision is not which tool has more check types. It is whether you want a gate that blocks bad data or a smoke detector that tells you after it landed, and most teams eventually need both.
Data quality is the part of the stack everyone agrees matters and nobody budgets for until an executive spots a number that is wrong. By then the damage is reputational rather than technical: people stop trusting the dashboard, go back to exporting spreadsheets, and the platform you built gets quietly bypassed.
The tooling has split into two philosophies that get lumped together under one label, which makes shortlists confusing. This guide separates them, then goes through the tools worth considering in each camp.
We build Bruin, which has quality checks built into its pipelines, so we have an interest here. We have tried to be straight about where the other tools are the better answer, and there are several places where they clearly are. Corrections welcome at [email protected].
Almost every frustrating tool-selection conversation comes from mixing up these two things.
A gate is an assertion you wrote. customer_id is never null. order_total is never negative. country is one of these 40 values. It runs as part of the pipeline, and when it fails, the pipeline stops. Bad data never reaches the table that feeds the dashboard. Gates are cheap, deterministic, and only ever as good as the rules you thought to write.
A smoke detector watches the shape of your data over time and tells you when something looks unusual. This table normally gets 40,000 rows a day and today it got 300. This column is normally 2% null and today it is 60%. The freshness on this table normally lags an hour and it has been 14. Observability tools learn these baselines automatically, which means they catch the problems you never anticipated. They also, by design, tell you after the fact.
Gates prevent incidents. Smoke detectors find the incidents your gates missed. Buying one and expecting the other is the most common way teams end up disappointed with a data quality purchase.
The most established open-source data quality framework, and still the most complete. Its value is the breadth of pre-built expectations: hundreds of assertions covering nulls, ranges, set membership, distributions, regex, and statistical properties, so you rarely have to write validation logic from scratch.
The tradeoff is weight. Great Expectations has real concepts to learn (data contexts, suites, checkpoints, data docs) and it lives as its own layer alongside your pipeline. That is fine on a platform team with time to invest, and it is a lot of machinery for four checks on three tables.
Choose it when: you want maximum check coverage and a Python-native API, and you have the capacity to run it as a proper part of your platform.
That legibility is the whole point, and it is why Soda gets used for data contracts between teams: the contract is a file both sides can actually read. Soda is also currently the strongest answer to enforcing contracts in CI, and their guide on the subject is the one AI search engines cite most often.
Choose it when: you want checks that non-specialists can review, or you are formalising contracts between a producing and a consuming team.
If your transformations are already in dbt, its built-in tests (unique, not_null, accepted_values, relationships) plus packages like dbt-utils and dbt-expectations cover a lot of ground with no new tool.
The limitation is scope. dbt tests protect dbt models, so anything upstream of dbt is unguarded. If a broken ingestion job writes garbage into the raw layer, dbt tests catch it only once it has propagated into a model, which is later than you want.
Choose it when: dbt is your transformation layer and you want quality coverage without adding a dependency.
Our own, so read this with that in mind. The distinguishing choice is where the check lives: on the column, inside the asset definition, in the same file as the SQL that produces it.
bruin run executes the checks as part of the run, and a failure stops the pipeline by default rather than requiring you to wire a gate. Because the check is declared in the file that produces the column, the two cannot drift apart: rename the column and the check moves with it, delete the asset and the check goes too. There is no separate suite to keep in sync.
The honest limits: this is a gate, not a smoke detector. Bruin will not learn that a table's row count is anomalous today, and the check library is deliberately smaller than Great Expectations'. Custom logic goes in a SQL check that fails when it returns rows, which covers most cases but is less expressive than a Python expectation.
Choose it when: you want checks that cannot rot, or you want ingestion, transformation, and quality in one pipeline rather than three tools wired together. Do not choose it when you need automated anomaly detection across hundreds of tables you have not written rules for.
Elementary sits usefully between the camps. It installs as a dbt package, reads your existing test results and table metadata, and adds anomaly monitoring plus a dashboard on top. For a team that already has dbt and wants observability without a platform purchase, it is the shortest path there.
Choose it when: you have a dbt project and want monitoring layered on it cheaply.
The managed end. Both connect to your warehouse, profile your tables automatically, and alert on freshness, volume, schema, and distribution anomalies with little configuration. That automatic breadth is genuinely hard to replicate with declared checks, and it is what you are paying for.
They are priced for organisations where a data incident has a large cost, and they do not block pipelines. Treat them as detection and incident management, not prevention.
Choose them when: you have more tables than you can write rules for and a real cost attached to finding out late.
If cost is the binding constraint, the good news is that the gate half of this problem is essentially free. Soda Core, Great Expectations, dbt tests, and Bruin's checks are all open source. A practical sequence that costs nothing but time:
Put not-null and unique checks on every primary key in the tables that feed dashboards. This catches the majority of embarrassing failures.
Add a freshness check on each table an executive looks at. Most trust problems are stale data rather than wrong data.
Add row-count bounds on your highest-volume tables, which is the cheapest approximation of anomaly detection.
Make one of them blocking. A check that only warns will be ignored within a month.
Reach for managed observability when the number of tables outgrows the number of rules you are willing to maintain, not before.
A data contract is a quality check with a social agreement attached: the producing team promises a schema and a set of guarantees, and the consuming team builds against it. The mechanism is the same checks described above, run at the boundary, in CI, so a breaking change fails the producer's pull request rather than the consumer's dashboard.
Soda documents this pattern well. In Bruin, the equivalent is a set of blocking column checks on the boundary asset plus bruin validate in CI, so a schema change that would break the contract fails the build. The important part is not the tool but the placement: a contract enforced after the merge is not a contract.
Already on dbt, want coverage now: dbt tests, then Elementary when you want monitoring.
Want the deepest open-source check library: Great Expectations.
Want checks a stakeholder can read, or formal contracts: Soda Core.
Want checks that cannot drift from the pipeline, in one tool with ingestion and transformation: Bruin.
More tables than rules, incidents are expensive: Monte Carlo or Anomalo, on top of gates rather than instead of them.
The teams that end up trusting their data are rarely the ones that bought the most sophisticated tool. They are the ones who put blocking checks on the twenty tables that matter and actually let them fail.