E-commerce Use Cases/Customer ExperienceCustomer Experience Manager

Can screen reader users complete checkout in under 5 minutes, and is the checkout completion rate for assistive technology users within 10% of the overall rate?

Measure checkout usability for screen reader and assistive technology users to identify barriers preventing purchase completion.

Metrics & KPIs

Checkout completion rate by AT usersaverage time to completeerror rateabandonment point

Required Data

Assistive technology detection datacheckout funnel by user agentcompletion timeserror rates

Data Sources

AnalyticsE-commerce Platform

Works with tools like

Google AnalyticsMixpanelAmplitudeHeapHotjarShopifyWooCommerceMagentoBigCommerceSalesforce Commerce Cloud

How Bruin answers this

Bruin

Bruin AI Data Analyst

Can screen reader users complete checkout in under 5 minutes, and is the checkout completion rate for assistive technology users within 10% of the overall rate?

Bruin connects to your Analytics, E-commerce Platform and runs the analysis automatically.

It tracks Checkout completion rate by AT users, average time to complete, error rate and delivers the answer in seconds, in Slack, Discord, Teams, Google Chat, WhatsApp, Telegram, email, or your browser.

Bruin for e-commerce

Use cases across every team in your e-commerce business, from conversion funnels to inventory, marketing to customer lifetime value. One AI that speaks your data.

C-Level/ExecutiveCategory ManagerCustomer Experience ManagerData AnalystDigital Marketing SpecialistE-commerce ManagerFinance ManagerGrowth ManagerMarketing ManagerMerchandiserOperations ManagerSupply Chain Manager

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