E-commerce Use Cases/Marketing & AcquisitionMarketing Manager

Are top-tier affiliates (driving over $50K/month) generating sufficient ROAS above 6:1 to justify their 12% commission rate, and would lowering mid-tier commissions by 2% reduce volume?

Analyze affiliate performance by commission tier to optimize the commission structure for maximum program profitability.

Metrics & KPIs

ROAS by tierrevenue per affiliatecommission as percentage of revenueaffiliate retention by tier

Required Data

Affiliate revenue datacommission ratesaffiliate tier classificationsROAS by affiliate

Data Sources

Marketing PlatformData Warehouse

Works with tools like

KlaviyoMailchimpOmnisendBrevoAttentiveSnowflakeBigQueryRedshiftDatabricksClickHouse

How Bruin answers this

Bruin

Bruin AI Data Analyst

Are top-tier affiliates (driving over $50K/month) generating sufficient ROAS above 6:1 to justify their 12% commission rate, and would lowering mid-tier commissions by 2% reduce volume?

Bruin connects to your Marketing Platform, Data Warehouse and runs the analysis automatically.

It tracks ROAS by tier, revenue per affiliate, commission as percentage of revenue and delivers the answer in seconds, in Slack, Discord, Teams, Google Chat, WhatsApp, Telegram, email, or your browser.

Bruin for e-commerce

Use cases across every team in your e-commerce business, from conversion funnels to inventory, marketing to customer lifetime value. One AI that speaks your data.

C-Level/ExecutiveCategory ManagerCustomer Experience ManagerData AnalystDigital Marketing SpecialistE-commerce ManagerFinance ManagerGrowth ManagerMarketing ManagerMerchandiserOperations ManagerSupply Chain Manager

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