Do behavior-segmented push notifications (based on browse history) achieve more than 3x the conversion rate of broadcast push notifications?
Compare performance of targeted versus mass push notifications to quantify the value of audience segmentation.
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Do behavior-segmented push notifications (based on browse history) achieve more than 3x the conversion rate of broadcast push notifications?
Bruin connects to your Marketing Platform, Analytics, E-commerce Platform and runs the analysis automatically.
It tracks Conversion rate segmented vs broadcast, revenue per notification, opt-out rate by type and delivers the answer in seconds, in Slack, Discord, Teams, Google Chat, WhatsApp, Telegram, email, or your browser.
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