E-commerce Use Cases/Customer ExperienceCustomer Experience Manager

Do customers who engage with live chat during their session convert at more than 3x the rate of those who do not?

Measure the conversion uplift from live chat engagement to justify staffing and tool investment.

Metrics & KPIs

Conversion rate with/without chatAOV with chatchat engagement rate

Required Data

Live chat session datauser session IDsconversion events

Data Sources

Customer SupportAnalyticsE-commerce Platform

Works with tools like

ZendeskGorgiasIntercomFreshdeskHelpshiftGoogle AnalyticsMixpanelAmplitudeHeapHotjarShopifyWooCommerceMagentoBigCommerceSalesforce Commerce Cloud

How Bruin answers this

Bruin

Bruin AI Data Analyst

Do customers who engage with live chat during their session convert at more than 3x the rate of those who do not?

Bruin connects to your Customer Support, Analytics, E-commerce Platform and runs the analysis automatically.

It tracks Conversion rate with/without chat, AOV with chat, chat engagement rate and delivers the answer in seconds, in Slack, Discord, Teams, Google Chat, WhatsApp, Telegram, email, or your browser.

Bruin for e-commerce

Use cases across every team in your e-commerce business, from conversion funnels to inventory, marketing to customer lifetime value. One AI that speaks your data.

C-Level/ExecutiveCategory ManagerCustomer Experience ManagerData AnalystDigital Marketing SpecialistE-commerce ManagerFinance ManagerGrowth ManagerMarketing ManagerMerchandiserOperations ManagerSupply Chain Manager

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